Press + Sponsorships

Petal + Hearth lives at the intersection of two things my readers care about deeply.

Half of it is the work of running a creative business full-time. I show the real revenue numbers and the tools I spend money on to keep the business going, from the platforms I publish on to the software humming in the background.

The other half is what an ordinary life looks like when you live it intentionally. It's the French pharmacy skincare on my shelf, the morning boulangerie run, the bag I actually carry, what it costs and what it gives you to start over in a new country.

I call the thread between the two main character energy, which is really just deciding to be the architect of your own life.

I can write about all of this because I've lived it. I spent years as a freelance ghostwriter and a digital nomad before I built Petal + Hearth from nothing, and I took it full-time in about a year. The whole thing runs from my home base on the French Riviera now: paid subscriptions, 1:1 coaching, digital products, and partnerships.

My readers trust me because I've never put my name on anything I didn't mean. I write about my real life through my publication, the easy parts and the messy bits. So when I recommend a ritual, a lifestyle change, a product... they listen.