I write about building a life worth loving. And I help other creatives do the same.
I'm Olivia 👋🏽 Writer. Substack strategist. Retired digital nomad. I run Petal + Hearth for the women ready to step into their main character energy, help other creators grow their Substack publications, and sometimes write copy for brands I believe in. I moved to the south of France in 2023 and have been insufferable about it ever since.
The Publication
Petal + Hearth started as a place to write about my life in France. Somewhere along the way, it became a community of women who are done putting their lives on hold. We talk about main character energy. Seasonal living. Building businesses that feel sustainable. How to stop waiting for permission and start creating the life you keep daydreaming about.
Free Subscribers: Substack strategies you can implement immediately, French-inspired monthly roundups, plus interviews with the creators living the kinds of lives we're all curious about. Join 22,000+ readers who are building lives they love.
Paid Subscribers: This is where it gets good. Every Monday, a new workbook, digital tool, or guided ritual lands in your inbox to help you live with intention and build the life you're craving. Twice a month, you're coming along on my year-long glow-up across fitness, nutrition, relationships, finances, and more — with the actual coaches and experts I'm working with, so you're getting the same guidance I am. Plus two live sessions every month: coaching with me directly, and a guest conversation with someone who's actually done the thing: published the book, built the six-figure Substack, made the move. Lastly, full access to the Member Vault — a growing library of every tool, workbook, and ritual guide I've ever made. The vault currently holds over $500 worth of resources, all for $8 a month.
Founding Members: This is the innermost layer of Petal + Hearth — a small, intentional community of women who are done drifting and ready to design. Every month we gather for a goal-setting and accountability call to track what we’re building and hold each other to it. Every quarter we read a book together that expands how we see ourselves and what’s possible. And once a year, I personally review your Substack and send you a detailed audit covering what’s working, what to tweak, and where your biggest growth opportunities are — the same analysis I charge $347 for in my 1:1 sessions, yours as a founding member.
1:1 Office Hours Calls
Imma be your cheerleader for a sec, kay?Building a Substack and feel like you're throwing spaghetti at the wall? Same. I did that for months before I figured out what actually worked.
Now, I offer 60-minute strategy calls for creators who want a second pair of eyes on their content, positioning, and growth. We dig into what's working, what's flopping, and what you should probably stop overthinking.
These calls aren't just about Substack, though. Think of me as your big sis in the creator economy. We can talk about building a business around your writing. Figuring out your niche. Monetization. What it's actually like to live abroad. Whatever's on your mind.
I grew my Substack from zero to 10K+ subscribers in the first year with no email list, no marketing budget, and no audience. I’m now a bestseller with 22K+ subscribers (600+ of them paid), and I've built a business that lets me live in the south of France and work from anywhere.
If this sounds like a direction you want to move in, I'd love to help you get there faster.
Hey, I’m Olivia
I'm a writer, Substack creator, and bookophile living in the South of France.
I started freelance writing in 2017 as a side hustle. Then, when the pandemic hit, I took the leap into freelancing full-time. It wasn't smooth sailing. I undercharged, overworked, and learned the hard way that self-employment comes with its own set of challenges.
But growth happens in the messy middle.
In 2021, I got sober, and everything started to shift. Recovery gave me clarity and confidence. The ability to show up for myself in ways I never had before. It made me realize that I wanted more: more freedom, more purpose, more intention in my work.
So I started traveling as a digital nomad in 2023 and eventually found my way to the south of France, which I now call home with my partner.
I loved freelancing. I still do. But after years of writing for clients, I started craving something that was mine. Substack gave me that – a place to write what I actually wanted to write, a community that felt like home, and a business built around my life instead of the other way around.
These days, I spend my time running Petal + Hearth, helping other Substack creators grow their publications, and writing about what it means to build a life you actually love. I still write for the occasional client, but Petal + Hearth is the main character now.
I also write for hire.
My ghostwriting practice is intentionally small. I take on select projects each year — memoirs, books, long-form executive content, and brand narratives for people who care deeply about how their story is told. I've helped clients reach six-figure audiences and land features in Entrepreneur and Vogue. I'm not available to everyone, but if your project is the right fit, I'll give it everything.
Client love đź’ť
Brianna Glenn, Milk & Honey Travels